The Indispensable Element Silver has innumerable applications in art, science, industry and beyond. At the highest level, though, demand for silver breaks down into three important categories: silver in industry, investment, and silver jewelry & décor. Together, these three areas represent more than 95 % of annual silver demand. In 2010, 487.4 million ounces of silver were used for industrial applications, while over 167.0 million ounces of silver were committed to silver jewelry and 101.3 million ounces were used in coins and medals. With unique properties including its strength, malleability and ductility, its electrical and thermal conductivity, its sensitivity to and high reflectance of light and the ability to endure extreme temperature ranges, it is an element without substitution.